" While South Africa did implement many successful small-scale projects, the best opportunity to promote an environmental agenda came with the games' "visibility, branding and communication potential to catalyse greater environmental awareness and a stronger commitment to ecological modernization." (Death, 2011) But due to a lack of leadership, coordination, and commitment, the opportunity to fully exploit the games' potential as an environmental advertisement was not taken advantage of
2010 World Cup The Environmental Impact of the 2010 World Cup In 2009, long before the FIFA World Cup in South Africa was scheduled to begin, the South African chief director of planning and coordination for the Department of Environmental Affairs and Tourism, Blessing Manale, stated that "The games will not begin if they are not green…We are going to make the 2010 the greenest World Cup yet." (Mannak) While South Africa certainly publicized their intention to make the 2010 World Cup the greenest in history, and also spent enormous sums of money to do so, more than a year later is a good time to evaluate whether South Africa lived up to its promises or not
"Besides carbon emission, other factors which pollute the environment such as noise pollution, littering should also be addressed equally and proper measures should be taken in order to deal with them." (Smith, 2005)
"Proper planning should be made regarding all of the specific goals by the organizers which benefit all of the parties and help in achieving all of the objectives especially the mentioned environmental and economic ones." (Shilbury, 2003)
Investment in all of the above technologies during the World Cup will definitely benefit American firms in the long-term, however it should be noted that all the parties regarding the environmental issue must be taken on board before taking any big decision. "It is often seen that the fulfillment of one goal leads towards problems at a different objective" (Foster, 2004), such as while encouraging people to travel more in public transport may reduce the carbon emission it may result in less purchase of new vehicles from individuals during the tournament, this can affect many automobile sponsors of the tournament
The overall gun related crimes should also be brought under as much as possible in order to bring proper law and order at the streets, homes and at different other places throughout the cities. "The emergency services should stay on high alert during all of the matches" (Levermore, 2004), it is often seen that accidents happen during any large crowd gathering which can result in fatalities, here the public ought to be told to stay vigilant all the time and look out for others as well
"The World Cup was a perfect occasion to bring these two nations closer to each other on a more public level." (Gratton, 2001)
"The Stadiums, roads, restaurants, hotels and other public places should be made more attractive and useful to the visiting tourists." (Taylor, 2000)
As we can see the value of sport sponsorship in these countries, it is obviously evident that the "World Cup hosting will definitely bring a huge boost to the local as well as the global economy." (Rich, 2000)
"The organizers should try to impose appropriate penalties towards any individual who attempts to take law in its own hands or try to break it." (Watt, 2003)
The Confederation of African Football's Preliminary Competition offers five berths at the 2018 FIFA World Cup Russia™.
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