There are several competing theories, with the field constantly being under review. The technology acceptance model (TAM) helps to identify the causal relationships between a systems design features, perceived usefulness, perceived ease of use, attitude toward using, and actual usage behavior in determining what factors should be examined in either the study of the history of technology use or the prediction for future technology use (Davis, 1993)
There are both pre-defined and discretionary questions. Interval scales based on the Likert scale model are included, as are classification type data, and ratio data scales (Forza, 2000)
6 Technology Task Fit Model The task technology fit (TTF) theory extracts from two complementary studies of research; user attitudes as predictors of utilization and task-technology fit as a predictor of performance. The theory puts forward that for technology to have a positive impact on individual performance, the technology must fit the tasks that the user must perform, and that the technology must be utilized (Goodhue and Thompson 1995)
IT has changed the way we communicate, with examples ranging from cell phones and other mobile devices, geographic information systems that are geared for personal use (like in-car navigation systems), online chat rooms and social networking sites, as well as how information is conveyed to the end user. Indeed, information technology has made it not only easier, but faster, to both convey and disseminate information (Johnson, 1997)
Before the internet, networked communications between computers was very limited; two computers could share small amounts of data via a central mainframe. As previously discussed, through massive government funding and through the irrepressible drive of corporate profit-making and international commerce, the need for information technology, better and faster computers, a language and venue to transfer and store information, has all led to an incredibly complex yet user-friendly simplistic applications that belie the truth of the new universe of technology that created it (Leiner, et al
Hong Kong is an international financial commerce leader, and a potential gateway to leading innovations in information technology, including online media news sources. With a tech-savvy population, the potential for Hong Kong to be a world model in online information dissemination is high (Leung, Chen, & Chan, 2003)
Other researchers found that DOI was lacking in descriptive scope, and added more factors. Consequentially, DOI in information systems uses eight factors affecting the adoption of innovations: trialability, relative advantage, compatibility, voluntariness (the degree to which use of the innovation is perceived as being voluntary), image (the degree to which use of an innovation is perceived to enhance one's image or status in one's social system), ease of use, result demonstrability (the more the innovation is demonstrated and the more visible the advantages are, the more likely it is to be adopted) and visibility (the actual visibility of the innovation) (Moore and Benbasat 1991, p
Computers and/or internet access may be limited or restricted, either through geographic restrictions, or other restrictions such as finances, knowledge of how to use a computer, or other restrictions that perhaps flow from government-controlled media content. (Muellr & Kamerer, 1995)
1.2 Definitions and Concepts Information Technology is defined as 'the industry or discipline involving the collection, dissemination, and management of data, typically through the use of computers' (Network, 2010)
Web developers and it professionals may find it challenging to meet the demands of the rapidly evolving state of these technologies (Chau, Wong, Zhou, Qin, & Chen, 2009). Many companies use information technology and the internet to help streamline the organizational workings and enhance revenues (Ozcelik, 2010)
Otherwise known as the path of least resistance, we see this idea inherent in everyday physical phenomena like water running down a hill. The principle of least effort finds support also in results from medical research, which has found evidence for the human brain applying the law of least effort when solving a problem (Reichle, Carpenter, & Just, 2000)
Moreover, the rate of adoption is influenced by how the innovation is perceived. This perception is found in terms of relative advantage - the degree to which an innovation is superior to ideas it supersedes, compatibility - the degree to which an innovation is consistent with existing values and past experiences, complexity - the degree to which an innovation is relatively difficult to understand and use, divisibility - later trialability; the degree to which an innovation may be tried on a limited basis and communicability - later observability; the degree to which the results of an innovation may be diffused or communicated to others of the innovation (Rogers 1962, pp
3 Evolution of Online Media Online media is a convergence of the rapid growth of technology, and the changing face of the media frontier. David Shedden, Library Director of the Poynter Institute has constructed a timeline which for purposes of this report, is offered in a factual timeline manner, and will be condensed as follows (Shedden, 2010): 1969: ARPANET is commissioned by the U
The Internet is a "network of networks," linking millions of computers and hence millions of users together from around the globe. This technological 'power' allows data to be transferred from one side of the world to the other in a literal matter of milliseconds, including E-mails, instant messaging, files sharing and web browsing and other forms of information sharing and dissemination, including the distribution of news both local and global (Vangorp & Middleton, 2009)
The model seeks to explain the user intention to use an information system, as well as the accompanying behavior of users. Various competing theories have been combined in an attempt to produce a more expert model of user behavior (Venkatesh et al
5 Cognitive Fit Theory Cognitive fit theory (CFT) was developed by Iris Vessey. This stems from a general theory of problem solving (Vessey 1991, p
"Automating the routine basics of new employee orientation like forms management, tasks management, culture and history of company…in the form of…Audio Visuals will address the monotony of these activities. Assessments, Progress charts, instant feedback and leader boards will prove to be motivational factors for new hires to engage themselves in onboarding activities and enjoy healthy competition" when presented in an interactive format (Ballabh 2014)
You're no longer at the mercy of web developers" (@work Online Training, 2014, Come Evo). Why the content can be effectively handled online Sometimes using a self-directed online approach can be more interesting for employees, as observed by one company before it went online "initially, our employee orientation program was two days of 'Death by PowerPoint' -- new employees sitting in a dark auditorium watching presenter after presenter, some of whom were decent, some of whom should have never gone on stage" (Kass 2012)
These motivations include; items may be purchased at any time as they are accessible, shopping can be done frequently, a broader variety exists hence a wide variety to choose from. "The purchases may be bought in private hence control of sociality, search costs, product assortment and price, brand equity, transaction costs, customer orientation, perceived quality, and social interaction" (Christy et al
This research tries to understand how online consumerism is affected by individual behavior. Consumer behavior refers to the investigation of an individual, group or organization and the strategies they use to select, buy, utilize and order of experiences, services, products or ideas to satisfy their needs and wants and the impacts that these strategies have on the society at large and the individual consumer (Phillips, 2001)