Hilton Sources for your Essay

Hilton Culture the Hilton Worldwide:


Prominent evidence of this is found in its campaign at Washington Hilton, where in January of 2012, it unveiled a 40-foot Chinese dragon celebrating the Chinese New Year and the Year of the Dragon. (Ales, p

Hilton Culture the Hilton Worldwide:


(1) During this time, Hilton Worldwide has also added more than 950 hotels to its total global footprint and created a pipeline of over 860 hotels, among several other successes." (Radelet, p

Westward Hilton


Second, the management and staff began to see the long-term, larger picture of what they could offer to the hotel guests and how they could work as a team in a way that would make their work much more enjoyable but that would also ensure that they got the job done properly each and every time. It is not always necessary to overload a guest or customer of a company with "perks" and "freebies" in order to make that person feel welcome or appreciated (Allison & Kaye, 2005; Bradford & Duncan, 2000; Heuser, 2010)

Westward Hilton


Unfortunately, that credo did not work well for the Westward Hilton, and was not a good fit. One company is not the same as another, even though they may provide the same basic services (Belch & Belch, 2006)

Hilton Hotels\' Management Strengths and


As of July, 2009 the company is operating approximately in 74 nations, with 3,000 hotels and over 500,000 rooms across all brands. Hilton has specifically developed a branding strategy that capitalizes on the company's intensive commitments to measuring customer satisfaction over time and then re-aligning internal service processes to capitalize on unmet needs (Balmer, Thomson, 2009)

Hilton Hotels\' Management Strengths and


Hilton's Core Strength in Analytics At the center of Hilton's ability to respond quickly to unmet market needs is their ability to gather, analyze and then put into context customer satisfaction, competitive pricing, price and revenue management, and local market data into differentiated service strategies. The high levels of customer loyalty even in the midst of one of the most severe economic recessions globally in decades makes this strength of the company all the more visible (Barsky, 2008)

Hilton Hotels\' Management Strengths and


The use of best practices or those approaches to managing performance over time is critically important to Hilton as they have created an entire analytics framework by which they evaluate their efforts to attract new guest and retain existing ones (Enz, Siguaw, 2000). These best practices or optimized approaches to first measuring guest expectations and then responding to them through a series of concerted strategies is the foundation of the strategic framework Hilton uses to manage its many brands (Dube, Renagham,1999)

Hilton Hotels\' Management Strengths and


Hilton management realizes that in order for their global workforce to continually be aware of and attempt to surpass expectations, the cultural value of performance must be engrained in the company. The use of best practices or those approaches to managing performance over time is critically important to Hilton as they have created an entire analytics framework by which they evaluate their efforts to attract new guest and retain existing ones (Enz, Siguaw, 2000)

Hilton Hotels\' Management Strengths and


Hilton management, across all of its brands, has also seen that guests form very solid levels of brand loyalty when their expectations are met the majority of the time, during the majority of interactions they have. This has been supported by empirical research into the foundations of how expectations are formed and reinforced over time (Hawes, Mast, Swan, 1989)

Hilton Hotels\' Management Strengths and


From a managerial standpoint this is one of the primary motivations at a strategic level for Hilton being so committed to analytics. They are attempting to continually keep the internal culture of the company including its internal expectations of performance based more on actual face time with guests and less on attempting to inflate internal measures of performance (Munck, 2001)

Hilton Hotels\' Management Strengths and


The example provided is just one of many strategies of concentrating banding on unmet needs as measured through periodic measures of customer satisfaction through the use of SERVQUAL-based surveys (Parasuraman, Zeithaml, Berry, 1988) has provided Hilton Hotels with a significant amount of customer-based data on which to define strategies on. Hilton's differentiating use of customer satisfaction data as the basis of building more profitable brands that include higher levels of customer loyalty is considered to be among the strongest in the hospitality industry (Nordling, Wheeler, 1992)

Hilton Hotels\' Management Strengths and


During the summer of 2009 when many of the properties who during other times of the year get the majority of guests from business travel are seeing an influx of guests who are traveling on leisure. This segment requires an entirely different mindset in terms of service, as their SERVQUAL surveys (Parasuraman, Zeithaml, Berry, 1988) have shown

Hilton Hotels\' Management Strengths and


For Hilton management, the frameworks used to measure and manage expectations are critically important to managing their brands. The fact that business travelers, the most profitable customer segment for Hilton, rely not on price but on loyalty to determine where they will stay on each business trip (Yesawich, 2006) underscores how critically important these dynamics are to the hotel chains' profitability as well

Hilton Hotels\' Management Strengths and


They are striving to create a high level of ownership for customer expectations being met or exceeded, because in accomplishing that, trust will be retained. Once trust is retained and grown, loyalty to a brand is achieved (Young, Wilkinson, 1989)

Taxation the Hilton Hotels Corporation


According to an article entitled Data Driven Hospitality," it is no coincidence that Hilton is the most expansive company in the industry. The article asserts that the success of such expansion has been dependent upon the customer relations strategy that the company has developed called OnQ (Kontzer)

Bangkok Hilton

Year : 1989

The Hanoi Hilton

Year : 1987

Hilton!

Year : 2013

Perez Hilton: Gossip Queen

Year : 2006

Paparazzi Princess: The Paris Hilton Story

Year : 2008