This foundation of insight and intelligence serve as the catalyst of Apple's ability to sustain a high level of disruptive innovation and new product development (Tariq, Ishrat, Khan, 2011). Apple's innovation process concentrates on creating a highly differentiated user experience, combined with a continual investment in an all-encompassing ecosystem to support their products (Dedrick, Kraemer, Linden, 2010)
Apple Disruptive Innovation in Business Analyzing Apple's Ability to Deliver Disruptive Innovation And Re-order Entire Industries Apple's unique new product development process encompasses expertise from many of the areas of a company its competitors fail to use as effectively, in addition to having a keen sense of customers' preferences and unmet needs. This foundation of insight and intelligence serve as the catalyst of Apple's ability to sustain a high level of disruptive innovation and new product development (Tariq, Ishrat, Khan, 2011)
¶ … Apple Competitor Creating Disruptive Innovation as an Apple Competitor Apple continues to create an entirely new level of disruptive innovation in the areas of MP3, smartphone and tablet PCs by continually fueling new ecosystems of musical and video content while revolutionizing the hardware experience. The continual evolution of the iPad is today re-ordering the structure of the PC market and with it, enterprise computing (Apple Investor Relations, 2012)
Figure 1: Apple Product and Services Ecosystem Source: (Apple Investor Relations, 2012) Creating a Device That Delivers An Experience By Anticipating Content Interests What's still lacking in the Apple product line and design philosophy that allows for radical personalization and customization. Apple has not allowed customers to create their own unique iPad designs as the company has adhered to such a strict approach to defining standardization throughout their supply chain, procurement and manufacturing processes (Cusumano, 2008)
Just as the iPod and iPhone are revolutionizing music delivery it is feasible to assume that that iPad and follow-on tablet PCs will also bring the same level of rapid change into enterprise computing. Apple has redefined the concept of the platform as the competitive force in stable and emerging, high growth markets (Deck, 1997)
This focus on ecosystem-driven profitability however is ripe for disruptive innovation at the individual customer experience and device level. The intent of this analysis is to look at how a more powerful customer experience strategy at the device level can reorder the table PC market, using the Porter Five Forces Model as the frame of reference for this transformation (Porter, 2008)
Choosing Which Mobile Platforms To Support As Google has invested heavily in the development and launch of their Android mobile operating system eclipsing Apple and all other competitors in their spending on promoting it alone, their capture of market share in low-end devices is significant. According to analysis obtained through the Securities and Exchange Commission and published in the Apple financial reporting documents, Figure 1: Comparing Smartphone, Feature Phone and Connected Device Market Shares and Distribution of Sales by Smartphone Operating System Mix (Apple Investor Relations, 2012)
Mobile Computing: A Disruptive Innovation Whose Time Has Come The pervasive adoption of mobile computing devices, combined with cloud computing and the quantum gains in application software are creating a globally diverse collaborative platform. These elements taken together are deliver an exceptionally fast and pervasive level of disruptive innovation across all sociocultural and technology sectors (Bernoff, Li, 2008)
There has been five years of analysis completed on how to use cyber-foraging to streamline complex selling and services tasks throughout enterprises using this technology (Emmerich, 2007). Middleware's role in the future of mobility enterprise application development and its pervasive adoption is well-documented and known, and will continue to accelerate given the interest in this area by venture capitalists globally (Blair, Coulson, Grace, 2004)
This study evaluates how much more effective users of mobile devices are when the have access to the data they need, both from a personal and professional standpoint (Bernoff, Li, 2008). There has been five years of analysis completed on how to use cyber-foraging to streamline complex selling and services tasks throughout enterprises using this technology (Emmerich, 2007)
0 Meme Map Source: (O'Reilly, 2006) A recent study suggests that the entire mobility industry could learn from the early adopter successes in the mobile banking programs undertaken last year. A study of mobile banking adoption was able to show what specific features and functions delivered the greater value overall, and also which areas of the applications users wanted to customize to their own preferences (Kang, Lee, Lee, 2012)
What has made the investments in Web Services architecture so significant is the accelerating nature it is having on the development of geocaching and cyber-foraging-based servers in pilots globally. These pilots include workflows for managing the more complex transaction-oriented systems including distributed and multichannel order capture and order management, order logistics planning and development, and the greater pricing management including optimization and pricing analysis (Medvidovic, 2002)
This platform of technology is so pervasive, that it requires in-depth support to enable integration of systems to supporting data and network access to ensure the stability, security and reliability of performance. All of these factors are leading enterprises to create end-to-end platforms and technologies to enable the use of smartphones and tablet PCs' integration into the most complex workflows companies have (Saltzer, Reed, Clark, 1984)
The large-scale investments by Google, Microsoft and others in the area of context-based computing and algorithm development, the continual investments in a technique called cyber-foraging, which is the ability to determine a person's location and interests based on the messaging provided by their smartphone or tablet PCs are nascent yet showing very significant potential (Gaddah, Kunz, 2003). In conjunction with these technologies is the continued reliance on Global Positioning Systems (GPS) to determine relative location of smartphones or tablet PCs and interlink them with local Web servers that have potentially relevant information (Satyanarayanan, 2001)
These elements taken together are deliver an exceptionally fast and pervasive level of disruptive innovation across all sociocultural and technology sectors (Bernoff, Li, 2008). The impact of this disruptive innovation is so significant that IT departments have to drastically reorder their policies in smartphones, tablet PCs and other devices that employees are using to streamline their lives (Thomson, 2012)
In conjunction with these technologies is the continued reliance on Global Positioning Systems (GPS) to determine relative location of smartphones or tablet PCs and interlink them with local Web servers that have potentially relevant information (Satyanarayanan, 2001). Of the many technologies used for defining relative location of mobile devices to Web and cyber-foraging-based servers, the most reliable to date has been Radio Frequency Identification (RFID) (Welbourne, Balazinska, Borriello, Brunette, 2007)
The last section of this analysis includes an assessment of the security aspects of mobility strategies and devices, including the potential of hackers to completely overtake a mobile device and capture al personal data on it. The impact of middleware on the security and stability of any mobility network is evident in how effective Apple has been in creating enterprise-level options for enterprise IT departments to immediately wipe the contents clean off of any iPhone or iPad that may have confidential data stored on it after it has been lost or stolen (Zhang, Gao, Jacobsen, 2005)
The last section of this analysis includes an assessment of the security aspects of mobility strategies and devices, including the potential of hackers to completely overtake a mobile device and capture al personal data on it. The impact of middleware on the security and stability of any mobility network is evident in how effective Apple has been in creating enterprise-level options for enterprise IT departments to immediately wipe the contents clean off of any iPhone or iPad that may have confidential data stored on it after it has been lost or stolen (Zhang, Gao, Jacobsen, 2005)